With over 10 years of experience working with companies on everything from logo creation and product development, to marketing and web design, I have found my passion lies in bringing a brand’s marketing vision to life.

Whether you are just starting your business or need help reaching a wider audience through elevated design, I cater to every client’s individual needs.

For inquiries, please contact me at bianca.espinel.25@gmail.com

Likes: Oat Milk Lates • Animals • Yoga • Mom Dates • Plant Shops • Midcentury Modern

My Services

  • Social Media & Content Creation

    With a focus on creating engaging video and static imagery content, I have a proven track record for increasing followers, likes, and views on social media platforms.

  • Photography & Video Editing

    With a background in photography and videography, I have experience working on set in solo and group settings, but can also use still images and stock footage to create unique content for your brand.

  • Branding & Website Design

    With experience designing websites for a variety of clients (including best-selling authors, non-profit organizations, brands, and more), I have experience with many different web platforms including Wordpress, Shopify, Squarespace, and Duda.

My Resume

  • Bachelor of Fine Arts: Major in Fine Arts, Printmaking at Ringling College of Art & Design, May 2014

  • Freelance Graphic Designer
    May 2022 - Present
    I am currently working with several clients where I oversee content calendars; create impactful visuals using photography & video for Social Media and Email Campaigns; analyze trends to replicate in new & creative ways; writing ad copy, captions, and post copy for all content; edit videos for stories and reels using pre-shot video and photography; create dynamic websites for brands and individuals.

    Marketing & Web Designer
    Humanity’s Team, September 2020 - May 2022
    Oversaw team of social media specialists for TikTok, Instagram, Facebook, YouTube, and Pinterest in developing social media strategies and implementation, as well as a content calendar for all platforms. Created original content and post captions for the company’s platforms, increasing followers by 300%. Collaborated with creative team to develop content for social media using still images and video footage. Edited video using motion graphics and stock video footage for social media and advertisements. Developed homepage web design as well as sales page design and made adjustments from tracking analytics.

    Graphic Designer & Project Manager
    Donovan Designs Inc., Columbus, Oh, 2014-2020
    Designed print products including notepads, stationery & greeting cards, as well as embroidery designs for bags and hats. Developed new products from concept to design, working with vendors to execute ideas. Designed print catalog as well as email marketing campaigns. Presented new products to sales reps, facilitated orders from wholesale and retail vendors, and submitted orders for custom items to affiliated vendors.

    Lead Printmaking Studio Monitor
    Ringling College of Art & Design, Sarasota, FL January 2014 - May 2014
    Designed invitations for special events, instructed peers on use of equipment, kept studio organized and at par with safety standards, maintained inventory of materials.

  • Creative Writing Senior Thesis Exhibition (Book Cover for Roots To The Heart)
    President’s Gallery, Sarasota, FL, May 2022

    Best of Ringling Fine Arts Exhibition
    Crossley Gallery, Sarasota, FL, April 2014, Awarded President’s Award

    Ligature: 3rd Annual Jurried Type Club Show
    Exhibition Hall, Sarasota, FL, March 2013

  • Adobe Suite including: Illustrator, Photoshop, InDesign, Lightroom, & Premiere Rush

    Microsoft Office Suite

    Constant Contact / Email Marketing

    Web development for Shopify, Squarespace, Wordpress, and Duda.